Store switches from rock to hip-hop

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March 29, 2004 // UPDATED 10:27 am - April 25, 2007
By: Sarah McKenzie
Sarah McKenzie

Balance, a new hip-hop clothing store featuring independent clothing labels, will open sometime in May in the space formerly occupied by Sun's Rock 'N' Roll items, 1111 Hennepin Ave. S.

Store owner Ryan Kilkelly, 23, said he plans to cater to followers of local underground hip-hop.

"There's a really strong scene here, but I've always been frustrated by the lack of options in terms of clothing stores," Kilkelly said.

The store will feature clothing with a more understated and plain style than most other hip-hop lines, which often prominently feature an artist's logo or some other catch phrase, he said.

Besides clothing, Balance will sell accessories including hats, belts, sunglass and watches.

Kilkelly has also enlisted help from University of Minnesota architects who will help him overhaul the store's interior. They plan on exposing wood rafters in the ceiling. He also wants to add a graffiti mural to the store's exterior and is considering adding a DJ booth to the store to showcase hip-hop artists.

He said he plans on holding a grand opening celebration when the store opens.