Sarah McKenzie

Check it out :: Finnegans rebrands

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Finnegans, the charitable beer company based in Elliot Park, has launched a rebranding campaign.

Ultimately, the goal is to make Finnegans more than a beer company and establish the organization as a leader in social entrepreneurship, said Finnegans CEO Jacquie Berglund. There is a task force investigating a new product for the Finnegans label, which now features a shamrock with a halo over it.

Berglund moved her Finnegans office into the Hinkle-Murphy mansion in 2009.

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