Dylan Thomas

Expanding cinemas reach


STEVENS SQUARE — A guy walks into a bar.

This guy is Lucas Rayala and he’s in the bar to pitch an idea: Rayala’s start-up business, Altsie, aims to bring independent movies to bars, restaurants and cafes — basically turn these non-traditional film venues into pop-up theaters. Altsie licenses the films, handles the ticketing and, hopefully, brings a few extra customers through the door.

If you’re waiting for a punch line, well, there really isn’t one. In three short words — one of them definitely not fit for print — Rayala was asked to leave.


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